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Jani, D., & Han, H. (2015). Influence of environmental stimuli on hotel customer emotional loyalty response: Testing the moderating effect of the big five personality factors. International Journal of Hospitality Management, 44, 48-57.

¤ý¹ßÇ࿬µµ 2015
¤ýKey-words Hotel, Stimuli–organism–response (S–O–R), Big five factors (BFF) of personal